Ambiance – an exhaust filled road, a skyscraper construction site and an organic supermarket – these are yullia's neighbors at her coveted Dizengoff branch location, on the corner of Frishman street. Not exactly the kind of place that stirs thoughts of beauty and personal grooming. However, the enormous white space lined with pedicure chairs at the entrance to the spa immediately makes visitors forget about the outside world, enabling them to relax and take a two hour break from the grind. That, ladies, is exactly what a good pedicure establishment should be able to do. – Yaffit Peretz, mako.co.il

Nothing about yullia seems Israeli, as far as we can tell: the atmosphere screams New York, the level of the treatments is first class all the way and the furniture is all by Philippe Starck. . –Orit Weizl, bbeauty.

When Yullia says she doesn't give discounts, she means it. The first branch she opened on Yermiyahu street several years ago has become somewhat of a Mecca for celebrities, actors and news anchors that regularly visit but never get a discount. Why so strict? "Every client is just as important as the next, whether he or she are famous or not." . Culture Portal 1909

Tel-Aviv takes it's inspiration from New-York... a Spa Express called Yullia, has now opened here too. The massage treatments offered range from your feet, all the way up to your scalp... If you want a getaway from all the noise at home, you can sink into a massage chairand enjoy a manicure and a pedicure, provided simultaniously by two professionals to save your time. What makes the place even more special, is it's ellegannt interior, which includes furniture design by Philippe Starck
Jerusalem Post.